Privacy Policy

Last Updated: April 3, 2020

Analytic Partners, Inc. (“AP”) welcomes you.  The Site and Services are subject to the following privacy policy (the “Privacy Policy”), which may be updated by us from time to time without notice to you.  By accessing or using our Site or Services, you are agreeing to the terms of this Privacy Policy and the accompanying Terms of Use.

Capitalized terms not defined in this Privacy Policy shall have the meaning set forth in our Terms of Use.

THE INFORMATION WE COLLECT

In the course of operating the Site and Services, AP collects or receives the following types of information.

Contact Information

We collect contact information on our Site and Services; contact information typically includes your name, email address, company, phone number, username and password, and any information you provide in messages and forms to us.

Billing Information

In order for us to process your payments, you will be required to provide certain billing information, such as your credit card number, expiration date, bank account information, billing address, activation code, and similar information (collectively, “Billing Information”).  You authorize our third-party payment vendors to collect, process, and store your Billing Information in accordance with their respective privacy policies.  We reserve the right to change our payment vendors at any time, or to use additional payment vendors, at our discretion, and will update this Privacy Policy from time to time accordingly.

Server Logs

Like most websites today, our web servers keep log files that record data each time a device accesses those servers. The log files contain data about the nature of such access, including the device’s IP address, user agent string (e.g., operating system and browser type/version), and referral URL (i.e., the external source by which you arrived at our Site, or the pages you’ve clicked on while on our Site).

Cookies

We collect information using “cookie” technology. Cookies are small packets of data that a website stores on your computer’s or mobile device’s hard drive (or other storage medium) so that your computer will “remember” information about your visit. We use both 1st and 3rd-party session cookies and persistent cookies. Below is a general primer on session and persistent cookies; information collected by cookies depends on its particular purpose. For more information, please see the information regarding analytics providers discussed further below.

  • Session Cookies: We use session cookies to make it easier for you to navigate our Site and Services. A session ID cookie expires when you close your browser.
  • Persistent Cookies: A persistent cookie remains on your hard drive for an extended period of time or until you delete them. You can remove persistent cookies by following directions provided in your web browser’s “help” file. To the extent we provide a log-in portal or related feature on our Services, persistent cookies can be used to store your passwords so that you don’t have to enter it more than once. Persistent cookies also enable us to track and target the interests of our visitors to personalize the experience on our Site and Services.

The table below sets out how we use different categories of cookies and similar technologies and your options for managing the setting for these:

Type Description Managing Settings
Required Cookies – Strictly Necessary These are required cookies that enable you to navigate the Website and sue its features. The is no option to opt out of these cookies.
Functional Cookies – Not Strictly Necessary Functional cookies allow us to remember information you have submitted or choices you have made and provide you with a more enhanced and personal experience. To manage the use of functional cookies, please consult your browser settings. Opting out may impact the functionality you receive when using our Website. To adjust individual browser cookie settings, you make you may visit these pages:
Targeting or Advertising  Cookies – Not Strictly Necessary These tools allow us to provide targeted advertising in the future. To learn how to opt out of particular targeted advertising visit the Network Advertising opt-out page.

If you decide not to accept cookies from us, certain aspects of the Site and Services may not function properly or as intended.

Third-Party Analytics Providers

We use one or more third–party analytics services to evaluate your use of the Site and Services, as the case may be, by compiling reports on activity (based on their collection of IP addresses, Internet service provider, browser type, operating system and language, referring and exit pages and URLs, data and time, amount of time spent on particular pages, what sections of the Site and Services you visit, number of links clicked, search terms and other similar usage data) and analyzing performance metrics. These third parties use cookies and other technologies to help collect, analyze, and provide us reports or other data.

By accessing and using the Site or Services, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this Privacy Policy. For more information on these third parties, including how to opt out from certain data collection, please visit the sites below. Please be advised that if you opt out of any service, you may not be able to use the full functionality of the Site and Services.

Third Party Advertisers/Remarketers

We may share or receive information about you with/from third parties, including, but not limited to, advertising and remarketing providers, or similar partners, for purposes of personalizing or otherwise understanding how you engage with ads or other content. These third parties may use cookies, pixel tags, or other technologies to collect information in furtherance of such purposes, including to tailor, target (i.e., behavioral, contextual, retargeting, and remarketing), analyze, report on, and/or manage advertising campaigns or other initiatives. For example, when a browser visits a site, pixel tags enable us and these third-parties to recognize certain cookies stored within the browser to learn which ads or other content bring a user to a given site. Information that we may receive from these third-parties, including through their service providers, may include advertising identifiers, IP addresses, reports, and campaign data.

By accessing and using the Site and Services, you consent to the processing of data about you by these advertisers/remarketing providers in the manner and for the purposes set out in this Privacy Policy. For more information on these third parties, including how to opt out from certain data collection, please visit the sites below. Please note that this list may be subject to change based on the campaigns that we run.

For Google AdWords Remarketing, please visit: https://ads.google.com/home/

Geolocational Information

We may, with your consent, automatically collect geolocation information from your device via your browser’s location services. This consent may be provided by you on the device level (e.g., you have consented to location services generally through your browser’s settings) or by accepting our request for geolocation access on the Site and Services. Please consult your browser’s documentation regarding how to turn off location services. If you disable location services, you may not be able to use the full array of features and functionalities available through our Site and Services.

HOW WE USE YOUR INFORMATION

We use the your information that we collected, including personal information, to provide you with and improve our Site and Services, process any requests made by you, communicate with you, and identify and fix problems with the Site and Services. By using the Site and Services, your further authorize the following specific uses of your personally identifiable information:

  • Enable your use of the Site and Services;
  • Provide you with information about the Site and Services;
  • Respond to your inquiries;
  • Send you email alerts (including marketing emails);
  • Measure Site and Services usage;
  • Improve algorithms;
  • Develop new features, content and materials;
  • Advertise and market services of Analytic Partners;
  • Aggregate certain information such that it does not identify you personally (“Aggregate Information”) to operate, maintain, manage, and improve the Site and Services;
  • Provide you with support;
  • To optimize the customer experience;
  • Prevent, detect and investigate any activities that are potentially prohibited, unlawful or contrary to good practice and ensure compliance with our Terms of Use;
  • Monitor and troubleshoot errors and incidents;
  • Analyze web traffic;
  • Investigate and manage enquiries, disputes and legal proceedings;
  • Comply with court orders, mandatory dispute resolution determinations and mandatory government authority or law enforcement orders or directions;
  • As described to you when collecting your information;
  • To evaluate or consummate a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which your information, including personal information, is among the assets transferred.

ONWARD TRANSFER TO THIRD-PARTIES

Onward Transfer to Third Parties

  • Like many businesses, we hire other companies to perform certain business-related services. We may disclose personal information to certain types of third party companies but only to the extent needed to enable them to provide such services. The types of companies that may receive personal information and their functions are: hosting services, technical assistance, database management/back-up services, use analytics (as described above in Third Party Analytics Providers), email marketing platforms, third party advertisers/remarketers (as described above under Third Party Advertisers/Remarketers) and customer service.
  • In order to provide our Site and Services and administer promotional programs, we may share your personal information with our third-party promotional and marketing partners, including, without limitation, businesses participating in our various programs.
  • We may also disclose personal information to our parent companies, subsidiaries, affiliates, joint ventures, or other companies under common control in order to support marketing, sale and delivery of any services.

Aggregate Data

We may share Aggregate Information with our affiliates, agents, and business partners. We may also disclose aggregated user statistics in order to describe the Site and Services to current and prospective business partners and to other third parties for other lawful purposes.

Business Transfers

In the event of a merger, dissolution, reorganization or similar corporate event, or the sale of all or substantially all of our assets, we expect that the information that we have collected, including personal information, would be transferred to the surviving entity in a merger or the acquiring entity. All such transfers shall be subject to our commitments with respect to the privacy and confidentiality of such personal information as set forth in this Privacy Policy. This policy shall be binding upon AP and its legal successors in interest.

Disclosure to Public Authorities

We are required to disclose personal information in response to lawful requests by public authorities, including for the purpose of meeting national security or law enforcement requirements. We may also disclose personal information to other third parties when compelled to do so by government authorities or required by law or regulation including, but not limited to, in response to court orders and subpoenas.

OPT-OUT FOR DIRECT MARKETING; EMAIL MANAGEMENT

You may opt out at any time from the use of your personal information for direct marketing purposes by emailing the instructions to privacy@analyticpartners.com or by clicking on the “Unsubscribe” link located on the bottom of any AP marketing email and following the instructions found on the page to which the link takes you. Please allow us a reasonable time to process your request. You cannot opt out of receiving transactional e-mails related to the Site and Services.

HOW WE PROTECT YOUR INFORMATION

AP takes very seriously the security and privacy of the personal information that it collects pursuant to this Privacy Policy. Accordingly, we implement reasonable and appropriate security measures to protect your personal information from loss, misuse and unauthorized access, disclosure, alteration and destruction, taking into account the risks involved in processing and the nature of such data, and comply with applicable laws and regulations.  Please understand, however, that no security system is impenetrable.  We cannot guarantee the security of our databases or the databases of the third parties with which we may share your information (as permitted herein), nor can we guarantee that the information you supply will not be intercepted while being transmitted over the Internet.  In particular, e-mail sent to us may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail.

CHILDREN

We do not knowingly collect personal information from children under the age of 16 through the Site or Services. If you are under 16, please do not give us any personal information.  We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children to never provide personal information without their permission.  If you have reason to believe that a child under the age of 16 has provided personal information to us, please contact us at privacy@analyticpartners.com, and we will endeavor to delete that information from our databases.

IMPORTANT NOTICE TO ALL NON-US RESIDENTS

Our servers are located in the US and elsewhere.  Please be aware that your information may be transferred to, processed, maintained, and used on computers, servers, and systems located outside of your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as those in your country of origin.  If you are located outside the United States and choose to use the Site or Services, you do so at your own risk.

CALIFORNIA PRIVACY RIGHTS

Pursuant to Section 1798.83 of the California Civil Code, residents of California have the right to obtain certain information about the types of personal information that companies with whom they have an established business relationship (and that are not otherwise exempt) have shared with third parties for direct marketing purposes during the preceding calendar year, including the names and addresses of those third parties, and examples of the types of services or products marketed by those third parties. If you wish to submit a request pursuant to Section 1798.83, please contact AP via email at privacy@analyticpartners.com.

DO NOT TRACK

AP does not respond to “Do Not Track” settings or other related mechanisms at this time.

LINKS TO EXTERNAL WEBSITES

The Site and Services may contain links to third-party websites (“External Sites”). AP has no control over the privacy practices or the content of any such External Sites.  As such, we are not responsible for the content or the privacy policies of such External Sites. You should check the applicable privacy policy and terms of use when visiting any such External Sites.

CHANGES TO THIS PRIVACY POLICY

This Privacy Policy is effective as of the last updated date stated at the top of this Privacy Policy.  We may change this Privacy Policy from time to time with or without notice to you. By accessing the Site or Services after we make any such changes to this Privacy Policy, you are deemed to have accepted such changes.  Please be aware that, to the extent permitted by applicable law, our use of the information collected is governed by the Privacy Policy in effect at the time we collect the information.  Please refer back to this Privacy Policy on a regular basis.

HOW TO CONTACT US

If you have questions about this Privacy Policy, please e-mail us at privacy@analyticpartners.com with “Privacy Policy” in the subject line, or contact us at the address below:

Analytic Partners, Inc.
Attention: Privacy
360 Lexington Avenue, 17FL
New York, NY 10017